Context:
To build anticipation for Refresh Europe, we created a short promotional video that captured the energy, scale, and vision of the event.
Role:
I led the storyboard and visual direction, ensuring the video aligned seamlessly with the overall Refresh event branding.
Outcome:
I designed the storyboard using the same gradients, typography, and geometric patterns used across the event branding system. By blending B-roll footage with branded graphic overlays, I created a visual flow that felt dynamic, immersive, and consistently on-brand.